Conceptual ideas around sections of the Ashley Madison dating service. Purely an exploration exercise.

Conceptual ideas around sections of the Ashley Madison dating service.

Agency

- -

Role

UI, Visual Design

Date

December, 2016

Clear the clutter, be playful.

Create simple and clear interactions or activities. This helps improve focus and experience through repeated actions. Chat, Browse, Profile were our core pillars to the experience. Pairing this with gamification are what create the hooks that keep users returning.

USER VALIDATION

Creating micro-interactions

One playful way to browse for partners is to turn on a location search which would present the user with other Ashley Madison members. Click and drag the slider to increase of decrease the radius to see more options. Press and hold on a profile picture to expand and explore more choices.

Interested in working together?

email: jason@jasonx.ca | Site Map

Interested in working together?

email: jason@jasonx.ca | Site Map

Interested in working together?

email: jason@jasonx.ca | Site Map

Interested in working together?

email: jason@jasonx.ca | Site Map
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Interested in working together?

email: jason@jasonx.ca | Site Map

Interested in working together?

email: jason@jasonx.ca | Site Map

Interested in working together?

email: jason@jasonx.ca | Site Map

Interested in working together?

email: jason@jasonx.ca | Site Map
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